midlandinsurance.com.au

Tasks

Avoid using deprecated HTML tags.
Try to make your site load faster.

SEO

URL

Domain : midlandinsurance.com.au/

Character length : 24

Title

Midland Insurance

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Home
type: article
url: http://midlandinsurance.com.au/
site_name: Midland Insurance
image: http://midlandinsurance.com.au/wp-content/uploads/2015/05/midland3-e1449167812357.png

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://midlandinsurance.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Midland Insurance

Character length : 17

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	10	20	0	0	0

Heading structure in the source code

<H3> What Can We Help You With?
<H3> Midland Insurance Brokers prides itself on our service and integrity to our customers……
<H3> Our Blog
<H3> Why Use A Broker?
<H3> Make a Claim
<H3> Pay Here
<H3> As your insurance broker, our role is:
<H3> To take the time to understand your business
<H3> To identify the risks
<H3> To find competitively priced insurance to protect your business through a wide range of insurers
<H3> To assist you in understanding your options
<H3> To provide invaluable help in the event of a claim
<H3> This enables you, the business owner, to plan ahead with the certainty you have financial protection against loss, injury or any threat to the well-being of your business.
<H3> Midland Insurance Brokers has been a trusted insurance advisory firm since 1986. Read more about our company history by clicking the button below.
<H3> Products We Advise On And Provide
<H2> Business Package
<H2> Travel Insurance
<H2> Workers Compensation Insurance
<H2> Marine Transit
<H2> Products & Public Liability Insurance
<H2> Personal & Household Insurance
<H2> Professional Indemnity
<H2> Life Insurance
<H2> Directors & Officers
<H2> Management Liability
<H3> Proud Members;
<H3> Main Menu
<H3> Contact Us
<H3> Melbourne Offices
<H3> Mt Eliza Offices

Word cloud

insurance25
business12
products4
offices4
eliza4
liability4
management3
most3
midland3
industries3
cover3
broker3
travel3
make3
claim3
marine2
personal2
officers2
transit2
interruption2
domestic2
building2
professional2
directors2
life2
compensation2
paying2
news2
time2
workers2
self2
public2
services2
place2
indemnity2
home2
box2
carlton2
provide2
risk2
storage2
vic2
mount2
serve2
brokers2
south2
restaurants2
melbourne2
help2

Keyword matrix

word	title	descriptions	heading
insurance
business
products
offices
eliza
liability

Two Word cloud

insurance directors2
melbourne offices2
news contact2
eliza vic2
workers compensation2
building insurance2

Three Word cloud

mount eliza vic2
midland insurance brokers2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 35 images on this web page.

Alternate attributes for the following 26 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

5.90

Flesch Reading Ease

60.60

Coleman Liau Index

12.00

Automated Readability Index (ARI)

4.10

Dale–Chall Readability

9.70

SMOG Index

8.00

Spache Readibility

5.00

Number of letters

68708

Number of words

13947

Number of sentences

3051

Average words per sentences

Number of syllables

23342

Syllables in words

22196

Average syllables in words

1.67

Number of words in first three syllables

2057

Percentage of word / syllables

14.75

Words not in Dale-Chall easy-word list

8405

Words not in Spache easy-word list

643

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

9,684 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://midlandinsurance.com.au/wp-content/plugins/LayerSlider/static/js/greensock.js?ver=1.11.8
http://midlandinsurance.com.au/wp-content/plugins/LayerSlider/static/js/layerslider.kreaturamedia.jquery.js?ver=5.3.2
http://midlandinsurance.com.au/wp-content/plugins/LayerSlider/static/js/layerslider.transitions.js?ver=5.3.2
http://midlandinsurance.com.au/wp-content/plugins/revslider/rs-plugin/js/jquery.themepunch.tools.min.js?ver=4.6.5
http://midlandinsurance.com.au/wp-content/plugins/revslider/rs-plugin/js/jquery.themepunch.revolution.min.js?ver=4.6.5
http://midlandinsurance.com.au/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
http://midlandinsurance.com.au/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.6.1
http://midlandinsurance.com.au/wp-includes/js/comment-reply.min.js?ver=4.6.1
http://midlandinsurance.com.au/wp-content/themes/Avada/js/modernizr-min.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/jquery.carouFredSel-6.2.1-min.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/jquery.cycle.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/jquery.prettyPhoto-min.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/jquery.flexslider-min.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/jquery.fitvids-min.js?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/js/main.js?ver=3.7.2
http://midlandinsurance.com.au/wp-includes/js/wp-embed.min.js?ver=4.6.1

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://midlandinsurance.com.au/wp-content/plugins/LayerSlider/static/css/layerslider.css?ver=5.3.2
http://midlandinsurance.com.au/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.6.1
http://midlandinsurance.com.au/wp-content/plugins/revslider/rs-plugin/css/settings.css?ver=4.6.5
http://midlandinsurance.com.au/wp-content/uploads/useanyfont/uaf.css?ver=1491999607
http://midlandinsurance.com.au/wp-content/themes/Avada/style.css?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/fonts/fontawesome/font-awesome.css?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/css/animations.css?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/css/media.css?ver=3.7.2
http://midlandinsurance.com.au/wp-content/themes/Avada/css/ipad.css?ver=3.7.2
http://midlandinsurance.com.au/wp-content/plugins/login-sidebar-widget/style_login_widget.css?ver=4.6.1

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 61 different links.
Internal links: 61

External links:

Link text (anchor)	Link strength

Internal links:

Link text (anchor)	Link strength
http://midlandinsurance.com.au/#
http://midlandinsurance.com.au
Self Storage Login
Make a Claim
Buy Travel Insurance
Home
About Us
Leadership
Why Use An Insurance Broker
Our Insurance Partners
Compliance
Community Support
Industries We Serve
Bed and Breakfast
Bookkeepers
Breweries
Camp Trailer Manufacturers
Cooling Tower Risk Management Auditors
Film and Television
Miners and Prospectors
Other Industries
Photographers
Restaurants and Cafes
Self Storage
Vineyard and Winery
Our Services
Domestic Building Insurance
Business Packages
Business Interruption Insurance
Cyber Insurance
Directors and Officers
Management Liability
Marine Transit
Personal Insurance
Professional Indemnity
Public and Products Liability
Risk Products / Life Insurance
Strata Insurance
Tax Audit Insurance
Travel Insurance
Workers Compensation
Paying For Your Insurance
Premium Funding
News
Contact
Shaun Ryan
http://midlandinsurance.com.au/news
Our Blog
http://midlandinsurance.com.au/why-use-an-insurance-broker
Why Use A Broker?
http://midlandinsurance.com.au/claims
http://midlandinsurance.com.au/paying-for-your-insurance
Pay Here
http://midlandinsurance.com.au/about-us
Business Package
Workers Compensation Insurance
Products & Public Liability Insurance
Personal & Household Insurance
Life Insurance
Directors & Officers
About Us

Website security

119.252.73.188

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

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dycomsecurity.com.au

safeweight.com.au

techcollect.com.au

fifocapitalgwa.com.au

dycomtech.com.au

myhealthyliving.co.nz

blisshomecare.com.au

fifocapitalnq.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H3 : What Can We Help You With?, ( 499px from top )
H3 : Midland Insurance Brokers prides itself on our service and integrity to our customers……, ( 567px from top )
H3 : Our Blog, ( 799px from top )
H3 : Make a Claim, ( 799px from top )
H3 : Why Use A Broker?, ( 800px from top )
H3 : Pay Here, ( 800px from top )
H3 : As your insurance broker, our role is:, ( 972px from top )
H3 : To take the time to understand your business, ( 1072px from top )
H3 : To identify the risks, ( 1164px from top )
H3 : To find competitively priced insurance to protect your business through a wide range of insurers, ( 1208px from top )
H3 : To assist you in understanding your options, ( 1348px from top )

Typos

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SEO report of midlandinsurance.com.au